Olympique Lyonnais and Holland national team forward, Memphis Depay, recently hit 5 million followers on his Instagram page. As a way to celebrate, Closeview co-ordinated a strategy to embrace his fans, new and old, in a unique way to mark the occasion.

Closeview initiated the idea for Memphis to write a ‘5 Milli Freestyle’ for his fans, after beginning to learn more about his passion for music. This video which we shot and produced went viral after just hours of going live and the track is also now available to listen to on all streaming platforms.

Along with the freestyle, we thought it’d be a great opportunity for Memphis to give back to his fans, through the form of some prizes. Each weekday after hitting the milestone, we gave away a prize to 5 lucky winners. 5 days, 5 different prizes, 5 different winners each time. The fans loved it and just a week after hitting 5,000,000 followers he’d gained another 400K.

Enjoy the ‘5 Milli Freestyle’ video below and also listen to the track which is available across all streaming platforms…


Oliver Hayes